The Cruelty-Free icon indicates that a product (and all of its ingredients) was not tested on animals during any phase of its development.
Products noted as ethically made have been manufactured not only to minimise the associated harm of production, but also strive to take an active role in poverty reduction, sustainable livelihood creation and minimising and counteracting environmental concerns.
Truly one of a kind, products marked as Handmade have been created by skilled artisans, rather than via automated machine-based processes, often using techniques passed down through generations.
Products featuring the Natural icon are made either entirely or largely from ingredients present in or produced naturally, with only minimal physical processing.
Organic ingredients and materials are grown without the use of synthetic fertilisers sewage sludge, genetically-modified organisms or ionising radiation.
Sustainable products are those that provide environmental, social or economic benefits while protecting public health, welfare and the environment over their full lifecycle.
Up-cycled / Recycled
Our Up-Cycled / Recycled icon will point you in the direction of products with recycled and/or up-cycled components.
Products with the Vegan bunny icon contain absolutely no animal products or by-products.
Products labelled with the Vegetarian carrot icon do not contain any by-products of animal slaughter, but may contain ingredients sourced from animals, such as honey and beeswax.